Privacy Policy

Skyscraper (“we”, “us”, “our”) is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and share your information when you use our website and services. It complies with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

Skyscraper (a trading name of Domaintree Limited) is the data controller responsible for your personal data.

Registered address: 51 Wiston Avenue, Worthing, West Sussex, BN14 7QX

Company number: 09994548

ICO Registration Number: ZA360030

Contact: tim@domaintree.co.uk

2. What Personal Data We Collect

We may collect and process the following categories of personal data:

  • Identity data: name, job title, company name
  • Contact data: email address, phone number, postal address
  • Technical data: IP address, browser type and version, time zone, browser plug-in types, operating system and platform
  • Usage data: information about how you use our website and services
  • Marketing and communications data: your preferences for receiving marketing from us
  • Professional data: information you provide when enquiring about or using our AI services

3. How We Collect Your Data

We collect data through:

  • Direct interactions: forms you fill in, emails or calls you send us, or when you request information about our services
  • Automated technologies: as you interact with our website, we may automatically collect technical and usage data using cookies and similar technologies (see our Cookie Policy)
  • Third parties: analytics providers, advertising networks, and search information providers

4. Legal Basis for Processing

We rely on the following lawful bases under UK GDPR:

  • Legitimate interests: to respond to enquiries, improve our services, and conduct marketing (where your interests do not override ours)
  • Contractual necessity: to perform a contract with you or take pre-contractual steps
  • Legal obligation: where processing is necessary to comply with a legal duty
  • Consent: where you have provided explicit consent, for example, to receive marketing emails

5. How We Use Your Data

We use your personal data to:

  • Respond to enquiries and provide our services
  • Manage our relationship with you, including notifying you of changes to our services
  • Administer and protect our website (including troubleshooting and data analysis)
  • Deliver relevant content and marketing to you (where you have consented or we have a legitimate interest)
  • Comply with legal and regulatory obligations

6. AI-Specific Processing

As an AI agency, we may process data in connection with AI tools and systems. Where we use AI to process personal data, we will inform you of this use and ensure appropriate safeguards are in place. We do not use automated decision-making that produces legal or similarly significant effects without human oversight, unless we have your explicit consent or are legally required to do so.

7. Sharing Your Data

We may share your data with:

  • Service providers acting as data processors (e.g. hosting providers, CRM platforms, email services) under data processing agreements
  • Professional advisers such as lawyers, accountants, and insurers
  • Regulators and authorities where required by law

We do not sell your personal data to third parties.

8. International Transfers

If we transfer your data outside the UK, we ensure appropriate safeguards are in place, such as the UK International Data Transfer Agreement (IDTA) or adequacy decisions. Please contact us for details of specific safeguards.

9. Data Retention

We retain personal data only for as long as necessary for the purpose it was collected, or as required by law. Enquiry data is typically retained for up to 2 years. Client data is retained for the duration of the contract plus 6 years. You can request deletion of your data at any time (subject to our legal obligations).

10. Your Rights

Under UK GDPR, you have the right to:

  • Access — request a copy of your personal data
  • Rectification — request correction of inaccurate or incomplete data
  • Erasure — request deletion of your data (‘right to be forgotten’)
  • Restriction — request that we restrict processing of your data
  • Portability — receive your data in a structured, machine-readable format
  • Object — object to processing based on legitimate interests or for direct marketing
  • Withdraw consent — at any time where processing is based on consent

To exercise any of these rights, contact us at [your@email.com]. We will respond within one calendar month. You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at www.ico.org.uk or by calling 0303 123 1113.

11. Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or destruction. However, no internet transmission is completely secure and we cannot guarantee absolute security.

12. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices and encourage you to read their privacy policies.

13. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available on our website. Material changes will be communicated directly where appropriate.

14. Contact Us

If you have any questions about this Privacy Policy, contact us at: tim@domaintree.co.uk or write to us at: 51 Wiston Avenue, Worthing, West Sussex, BN14 7QX